Background: ownership, sourcing and positioning
Hill's Science Diet and Vetalogica sit at opposite ends of the ownership spectrum in the Australian cat food market. Hill's Science Diet employs more than 150 in-house veterinarians and PhD nutritionists, and runs a veterinary-only clinical portal at myhillsvet.com.au. Vetalogica makes every cat recipe in small batches in its own Sydney, New South Wales kitchens under the Australian Standard for pet food manufacturing (AS 5812) rather than outsourcing production. The two brands differ in several ways beyond the one point highlighted here.
Hill's Science Diet is made in the United States.
Vetalogica makes its cat food in small batches in Sydney, New South Wales, under the Australian Standard AS 5812. It offers Australian novel-protein recipes including kangaroo and goat, with a multi-protein Riverland Red recipe combining kangaroo, lamb, goat, pork and salmon.
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No Hill's Science Diet products are eligible for side-by-side comparison. Specialty formulations, and labels that do not publish the figures needed for a like-for-like comparison, are excluded.
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