33%
Held by top 3 owners
356
Products tracked
Mars Petcare, Real Pet Food Company, and Nestle Purina together account for roughly 33% of all products we catalogue.
Curious how it got this concentrated, and what it means when you are choosing a brand? Who Actually Owns Your Cat Food tells the fuller story behind the numbers.
Mars Petcare
51
products
- Advance20 products
- Orijen16 products
- Royal Canin15 products
Real Pet Food Company
38
products
- Ivory Coat22 products
- Trilogy16 products
Nestle Purina
28
products
- Purina Pro Plan17 products
- Fancy Feast11 products
Wellness Pet Company
25
products
- Wellness CORE25 products
Hypro Pet Foods
25
products
- Be Frank12 products
- Pure Life7 products
- Hypro Premium6 products
General Mills
20
products
- Tiki Cat20 products
Natural Pet Food Group
19
products
- Feline Natural19 products
MPM Products Ltd
19
products
- Applaws19 products
FountainVest Partners
18
products
- Ziwi Peak18 products
Masterpet (EBOS Group, dual-listed ASX/NZX)
13
products
- Black Hawk13 products
Vetalogica
13
products
- Vetalogica13 products
Colgate-Palmolive
12
products
- Hill's Science Diet12 products
Petbarn (Greencross)
12
products
- Providore12 products
Addiction Foods
12
products
- Addiction12 products
The New Zealand Natural Pet Food Co.
10
products
- NZ Natural Meow10 products
Open Farm Inc.
6
products
- Open Farm6 products
Diamond Pet Foods
5
products
- Taste of the Wild5 products
Big Dog Pet Foods
5
products
- Big Dog5 products
Lyka Pet Food
4
products
- Tyga4 products
Frontier Pets
3
products
- Frontier Pets3 products
Absolute Pet International
3
products
- Absolute Holistic3 products
Methodology
Ownership data is verified against trade press and company filings at time of writing. Corporate structures change; we track major acquisitions and update when confirmed. Product counts reflect only items catalogued on KibbleGuide, not each company's full Australian portfolio. Classifications reflect current majority ownership and may shift when deals complete.
Without limiting our Terms, ingredients and product information listed here require independent verification. Information on this page is sourced from publicly available sources and while we take reasonable care to verify accuracy, we do not warrant that it is complete, current, or error-free. Nothing on kibbleguide.com.au constitutes veterinary or nutritional advice. Consult a qualified veterinarian for guidance specific to your pet. See our Terms of Use for full details.